Netflix is making a bold move into the world of video podcasts, aiming to rival YouTube's dominance in this space. The streaming giant has sent out requests to talent agencies, seeking to sign on more video podcasters and build a robust library of shows for its upcoming video podcast platform launch in early 2026. This strategic move comes as Netflix partners with Spotify, and is in talks with iHeartMedia to license their video podcasts. But here's where it gets controversial: while some investors are thrilled with the idea, others are skeptical about Netflix's ability to compete in this space. The question remains: can Netflix truly challenge YouTube's stronghold on video podcasts? And this is the part most people miss: the key to Netflix's success may lie in its ability to collaborate with creators and leverage its existing platform to reach a wider audience.
